Danone Actimel

Challenge

J How to extremely facilitate the process of online lottery entries’ collection?

Solution

The solution was a chatbot deployed on Messenger which allowed users to take part in the lottery.

Result

As a result the whole entry process took place entirely via Facebook. User had to sent a photo of the receipt and they received a message with lottery results.

More lottery entries

More trust in contest- no external links

Platform

 

 

 

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