NCK – Ojczysty

Challenge

How to encourage people to learn about Polish languge funfacts in interesting and modern way?

Solution

Language funfacts and with provided illustrations were available in a chatbot deployed on Messenger.

Result

Three times a week subscribers received a massage with “word for the day”. Thanks to that they were up to date with notifications and there was no need for any other additional app.

6 453 subscribers in the first month

96% read messages

Platform

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