Challenge
How to encourage people to learn about Polish languge funfacts in interesting and modern way?
Solution
Language funfacts and with provided illustrations were available in a chatbot deployed on Messenger.
Result
Three times a week subscribers received a massage with “word for the day”. Thanks to that they were up to date with notifications and there was no need for any other additional app.
6 453 subscribers in the first month
96% read messages
Platform
